By TOMOKO A. HOSAKA. TOKYO (AP) — The latest victim of Japan's recession is round, sweet and famous for being shockingly expensive.
The first two Yubari melons of the season were auctioned Friday in northern Japan and fetched 500,000 yen ($5,200). Pricey? Certainly. But it's practically a steal if you consider last year's winning bid — a record 2.5 million yen, or about $26,000. In 2007 they sold for 2 million yen.
It appears the world's swankiest melon is in a major deflationary slump.
Weighing about eight pounds, the premium cantaloupes were part of the season's initial harvest at Sapporo Central Wholesale Market. Every year buyers flock to the market for a shot at the prestige of winning the very first melons of the year.
The orange-fleshed melons are grown only in the city of Yubari, a small town on the northern island of Hokkaido. Valued for their perfect proportions and taste, they are typically given as gifts by Japanese during the summer.
The other melons at the first auction aren't quite as expensive, but even those tumbled in price this year. The average price Friday of 84 melons was about $400, down from $630 last year, according to the Sankei newspaper.
Department stores and high-end retailers sell the fruit to the public for $50 to $100, though prices can run much higher depending on quality.
Yubari official Kaoru Hirano says the dramatic drop in this year's winning bid is actually good for the financially strapped city, which needs its melon industry to buck the recession.
"I think last year was highly unusual," Hirano said. "Such a high price gave the melons a bit of an image problem. Everyone began to think that they were just too expensive, and this hurt the average retailer."
Copyright © 2009 The Associated Press. All rights reserved.
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The first two Yubari melons (pic) of the season are shown with a slip of paper written with the auctioned price of 500,000 yen ($5,200) in northern Japanese city of Sapporo, Hokkaido, Friday, May 15, 2009. Pricey? Certainly. But it's practically a steal if you consider last year's winning bid _ a record 2.5 million yen, or about $26,000. In 2007 they sold for 2 million yen. It appears the world's swankiest melon is in a major deflationary slump. Weighing about eight pounds, the premium cantaloupes were part of the season's initial harvest at Sapporo Central Wholesale Market. Every year buyers flock to the market for a shot at the prestige of winning the very first melons of the year. (AP Photo/Kyodo News)
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For info, Dunia Dagang main business is in growing/planting and giving advice/consultation on fertigation project/program and to supply/set up items/system/greenhouse. In fertigation program, our focus mainly on non-organic fertigation ie. chemical pesticide/fertilizer/hormone etc. But, we are also committed to organic farming (due to increase in price for similar outputs - melon, brinjal, chilli etc).
Harga ladang Rock Melon @ Malaysia ranging from RM3.00 - RM4.50 per kilo depending on quality. But if you sell direct (on your own) to end-customer, the price may reach RM5-RM6 per kilo.
Try visit the nearest hypermart especially Cold Storage, search for rock melon...
Share some pics from Dunia Dagang's collection.
11 comments:
summimasen...cik udin punya project ka nih...fuh!!!!hebat...!!
salamz... man mmg dah tau melon mmg mahal kat jepun
ramai je yg sanggup beli walopun seketul boleh capai harga lebih RM100 ikut gred ade yg sampai RM300... tapi sampai mahal sgt tu.. man pun tak tau ape yg dia expect..
aaapit, nak buat projek fertigasi kat PLKN pun boleh, boleh guna budak-budak tu jaga buah melon --- cuma 75 hari je dah boleh dapat hasil....
waalaikummusalam, orang Jepun baru bukak mulut he he he...
kalau macam tu ingat Dunia Dagang nak tolak melon kat orang jepun lah... kautim RM20/kilo pun mesti depa beli kot...
aaapit, for info, ultimaweaponx is your second cousin (jumpa pun tak pernah kot...) cucu tok uda. lama bertapa kat jepun...
aaapit is cucu tok andak...
geng-geng Jepun sudah invade blog ni!!!!! nak rampas buah melon ki ki ki ki (jgn marah). ada melon lebih hulurlah sikit.
amy, kita la ni tengah tanam cili/terung. tapi kawan fertigasi lain masih tanam melon.
owh ya kaa...rasanya mcm tu la kot..tk penah tgk muka..
salamz aapit. yoroshiku
hmm... kalau pakcik udin boleh cuba tanam yg rasanya sebijik ngan melon jepun tu, maybe boleh ada market di sana. supplier pakcik ade benih dia tak.
aaapit, nak kenal/tengok muka, sila lawat blog dia he he he
UW, benihnya banyak dalam stok.
Onegai ga arimasu ga,go and get some stock order from Japanese here in Malaysia.
btw UW, aaapit also grad from Japan Institute
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